AdvisorRanked
62
Multiple Red Flags

R. F. LAFFERTY & CO., INC.

40 WALL STREET, NEW YORK, NY 10005
commissionSEC Registered
212-293-9090 HTTP://WWW.RFLAFFERTY.COM CRD #2498
$130M
Assets Managed
10
Clients
80
Employees
10
Years Active
since 2016

Compensation Model

% of Assets (AUM)
Hourly Fees
Fixed / Flat Fees
Commissions
Performance Fees

Compensation type disclosed on SEC Form ADV Item 5C. Filed 46090. Specific fee percentages are available in this firm's Form ADV Part 2A brochure at adviserinfo.sec.gov.

Conflict of Interest Analysis

Broker-Dealer Affiliated: Yes

This firm is affiliated with a broker-dealer, which means they may earn commissions on product sales — creating a potential conflict between their revenue and your best interest.

Insurance Licensed: Yes

This firm can sell insurance products (annuities, life insurance). This creates an incentive to recommend these products even when alternatives may be more appropriate.

Custody of Client Assets: No

Assets held at an independent custodian (e.g., Schwab, Fidelity, TD Ameritrade). This is the standard, lower-risk arrangement.

Proprietary Products: No

Uses only third-party investment products. No proprietary product conflicts.

Regulatory & Disciplinary History

complaint46090

5 customer complaint(s)/arbitration(s) disclosed on Form ADV Item 11.

Resolved

Total complaints on record: 5

Complaint ratio: 50.00 per 100 clients

Industry average is approximately 0.15 complaints per 100 clients. A ratio above 0.30 is considered elevated.

Firm Details

Legal NameR. F. LAFFERTY & CO., INC.
CRD Number#2498
SEC RegisteredYes
Registration Date2016-04-01
States RegisteredNY
Assets Under Management$130M
Number of Clients10
Employees80
Compensation Typecommission
Last ADV Filing46090

Other Advisors in NEW YORK

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Frequently Asked Questions

Is R. F. LAFFERTY & CO., INC. a fiduciary?

No. R. F. LAFFERTY & CO., INC. is not registered as an RIA and is not legally bound by the fiduciary standard.

How does R. F. LAFFERTY & CO., INC. charge clients?

R. F. LAFFERTY & CO., INC. uses a commission compensation model. They also earn commissions on product sales, which may create conflicts of interest. Full fee details are in their Form ADV Part 2A brochure at adviserinfo.sec.gov.

Does R. F. LAFFERTY & CO., INC. have any complaints?

Yes. R. F. LAFFERTY & CO., INC. has 5 complaint(s) on record. Their complaint ratio is 50.00 per 100 clients (industry average: ~0.15).

How does R. F. LAFFERTY & CO., INC. compare to other advisors in NEW YORK?

R. F. LAFFERTY & CO., INC. has a Red Flag Score of 62/100. There are 1970 registered advisory firms in NEW YORK. Use our city page to compare firms side by side.

Where does this data come from?

All information is sourced from SEC Form ADV public filings (mandatory regulatory disclosures) and FINRA BrokerCheck records. Last updated: 2026-06-24. We do not accept payment from financial advisors.

Data source: SEC Form ADV (Parts 1 and 2A) filed with the Investment Adviser Registration Depository (IARD). Filing date: 46090. Last data refresh: 2026-06-24. AdvisorRanked does not verify the accuracy of SEC filings. This is not financial advice.